Geo link targeting. A different page for every country.
Send visitors to the page that fits where they are. Add a rule for each country, set a default for everyone else, and keep one short link to share.
Why country based routing matters.
Directing audience traffic to the right country page builds confidence and eliminates navigation friction.
Speak their language
Send each country to a page in its own language so visitors feel understood right away.
Show the right offer
Point each market to its own promotion or store with local pricing and availability.
Skip the dead ends
Stop sending everyone to a page that does not apply to them or cannot ship to their location.
How to set up geo targeting.
Configure country destinations in three straightforward steps from your dashboard.
Create a short link
Generate a short link on your default domain or your branded custom domain.
Add a rule for each country
Select one or more countries and set the specific destination URL for each rule.
Share one link everywhere
Post your short link in campaigns while each visitor is automatically routed on click.
One rule per country, as many as you need.
Choose a country, choose the page it should open, and repeat. Rules apply the moment you save them, and your short link never changes.
- Add a rule for any country
- Up to 10 country rules per short link
- Edit or remove rules at any time
Everyone else still lands somewhere good.
Set a default page for visitors from countries you did not add. No visitor ever hits a dead end.
- One default per link
- Change it without touching your country rules
- Works the same for visitors on any device
See which countries are clicking.
Countries are already part of your link analytics, so you can check where your audience is before you set a rule, and see how it responds after.
- Top countries for every link
- Compare countries over time
- Same dashboard as the rest of your links
| Country | Clicks | Targeted |
|---|---|---|
| 🇺🇸 United States | 14,280 | |
| 🇩🇪 Germany | 8,912 | |
| 🇫🇷 France | 6,430 | |
| 🇯🇵 Japan | 4,190 |
Where geo link targeting shines.
Use country based routing across commerce, promotional rollouts, and international audience outreach.
International stores
Send shoppers directly to your localized storefront based on their country.
Regional promotions
Point audiences to region-specific discounts, product catalogs, and campaigns.
Events in different countries
Direct attendees to the correct country venue, schedule, or ticket page.
Translated content
Connect international visitors to landing pages published in their local language.
One smart link, or one link per country?
See the functional differences between managing individual regional URLs and using geo link targeting.
| Capability | One link per country | One link with geo targeting |
|---|---|---|
| Links to share | Multiple separate URLs to track and distribute | A single short link for all international channels |
| Changing a destination later | Must update links everywhere they were shared | Update rules in your dashboard without altering the link |
| Keeping analytics together | Fragmented click numbers across separate dashboards | Unified analytics for all countries in one place |
| Keeping a default | Visitors outside targeted regions may find nothing | Automatic fallback ensures every visitor reaches a live page |
Available on: Pro, Business, Enterprise
Frequently asked questions about geo link targeting.
Learn more about managing links with Link Management, exploring device routing in Smart Links, or reviewing plans on our pricing page.
It uses the visitor's location when they click and sends them to the page you set for that country.
They go to your default page.
Yes, location comes from the connection, so a VPN can change which rule applies.
Yes, the short link stays the same.
Geo link targeting is available on Pro, Business, and Enterprise plans.
Each short link supports up to 10 country rules, and you can assign up to 50 countries to a single rule.
Geo link targeting focuses specifically on routing visitors by country. Smart links expand this capability to include device targeting for iOS, Android, and desktop. Learn more about Smart Links.